Facebook is preparing to launch a new video capture feature to Instagram.
The company will unveil the new service at an event on June 20th according to reports.
According to TechCrunch, the new feature will go head to head with Twitter's Vine app.
Videos will be between five and ten seconds long.
"On June 20, a source says Facebook will unveil that Instagram, its popular photo-sharing app, will begin to let people also take and share short videos," wrote TechCrunch's Ingrid Lunden. "Call it the Vine effect.
"We are still looking for more information because we understand that Facebook has not wanted the details of June 20 to leak out — so this could be an intentional blind alley.
"But if the Instagram video report is true, you could say the event invite itself — sent by snail mail, coffee cup stain charmingly in one corner — is a red herring of its own."
Vine launched in late January. It allows users to upload a short six second video.
The company will unveil the new service at an event on June 20th according to reports.
According to TechCrunch, the new feature will go head to head with Twitter's Vine app.
Videos will be between five and ten seconds long.
"On June 20, a source says Facebook will unveil that Instagram, its popular photo-sharing app, will begin to let people also take and share short videos," wrote TechCrunch's Ingrid Lunden. "Call it the Vine effect.
"We are still looking for more information because we understand that Facebook has not wanted the details of June 20 to leak out — so this could be an intentional blind alley.
"But if the Instagram video report is true, you could say the event invite itself — sent by snail mail, coffee cup stain charmingly in one corner — is a red herring of its own."
Vine launched in late January. It allows users to upload a short six second video.
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